Our Core Values
Service
We are proud of our ability to deliver unrivalled service and build relationships that generate the best possible outcomes in everything we undertake for our clients. We believe that one of the most important elements in maximising your sale outcome is asking the right questions early in the process. Finding out everything we can about you and your property is paramount.
Integrity
We are a client-focused organisation that operates ethically, with integrity and honesty in our dealings. Be it a ‘once in a lifetime’ sale or purchase of a home, or an enduring collaboration in property management, we match our efficiencies with transparency. Our integrity is a driving force in the confidence that clients experience when working with PRD.
Teamwork
We see every sale as a team event and working closely together is one of our key principles. From the outset, we will sit down with you and discuss your plans in detail to ensure that we leave nothing to chance.
From inspecting your property to ensuring it is ready for listing to promoting its unique features you will feel confident that you are getting the best value and advice. Our team approach means you get access to more than one expert to ensure that all specialist areas are checked off in your sale process.
Community
We live where we work…and we love where we live.
A local real estate team that live in the area and have many years of experience in the Whitsunday region real estate market, ensuring you get the right advice with every aspect of your sale.
PRD Whitsunday is dedicated to the local communities that we are part of, it’s not all about real estate. It’s also about the relationship we have with our community from sponsorship of local sporting clubs to involvement in local charities and participating in community events. You’ll see us at the local coffee shop, standing on the sidelines cheering our favourite junior sports team and generally helping out around the community.
Knowledge
Access to accurate and objective research is the foundation of all good property decisions. As the first and only truly knowledge-based property services company, PRD shares experience and knowledge to deliver innovative and effective solutions to our clients.
We have a unique approach that integrates people, experience, systems and technology to create meaningful business connections. We focus on understanding new issues impacting the property industry; such as the environment and sustainability, the economy, demographics and psychographic shifts, commercial and residential design; and forecast future implications around such issues based on historical data and facts. PRD is the only major real estate brand to have their own in-house research department. Information on trends can be shared exclusively with our clients.
